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1. #About us page template with multiple people how to
2. #About us page template with multiple people full

Matthew Stibbe, CEO of Articulate Marketing, says, That should be the focus of the About Us – giving people a reason to want to get to know you, whether from a client’s side or even as an employer.

#About us page template with multiple people full

“We are a free-range, artisanal, award-winning team, full of geeky, quirky, lovely, diverse, funny good eggs.” That’s the opener, and it says a lot about who they are, what they value, and their personality. They’ve injected their personality using friendly, casual language: Just remember: don’t bore them with facts or statistics (unless they’re relevant), but try to keep things lighthearted and fun.įor example, look at this About Us page by Articulate Marketing. It shows readers that you understand their pain points and why they should buy from you instead of going elsewhere for their shoe needs. Let’s say, you’re an online shoe store and started selling shoes because you were looking for new ones yourself and couldn’t find anything that fit right, then share that story. These stories can grab the attention of potential customers who may be on the fence about purchasing from you. The best way to do this is by sharing a story about your company’s beginnings or why it was started in the first place. Throw in Some PersonalityĪs a business owner, you know all too well that there are hundreds of other companies out there just like yours.

#About us page template with multiple people how to

If you’re looking for some guidance on how to write an About Us page that converts, read on. It’s an opportunity to show potential customers who you are and why they should buy from you. The About Us page is one of the most critical pages on your website. How to Write an About Us Page (Tips And Tricks With Examples) This guide will answer these questions and more (along with examples) as we discuss how to write an about page. What should be included? How long should it be? How can you add personality to your page?

However, there’s a lot that goes into an About Us page. An about page helps introduce your company’s core values, the company’s history, and the brand story to website visitors. One of the most important aspects of showing who you are is the about page. You can use your online presence to build your brand and connect with your customers on a personal level. I know, I know, postmodernism and its woes! In the second decade of the 21st century, where all your competitors are doing whatever they can to capture the market, building an online presence is more than getting a company website and leaving it there.